As the Viceroy of Barstool Sports at Syracuse University, I manage @BarstoolCuse, the official Barstool account for SU. I oversee content creation and strategy for one of campus's most followed social media platforms, producing sports, entertainment, and culture content that resonates with the Syracuse student community. Through this role, I've developed hands-on experience in audience growth, brand voice, and real-time content creation at scale.